The buzz around creator campaigns and AI-generated ads is cooling fast in 2026. With brands demanding standardized metrics and facing new regulations, marketers need to rethink strategies to ensure real returns—explore the shifts and how to navigate them.
Taylor Voss
January 1, 2026
Over 40 states have sued Meta, alleging Instagram addicts teens for profit and harms their well-being. With teen sign-ups down 30%, discover the stats, strategies, and how marketers can adapt amid rising regulatory scrutiny.
Samantha Reed
December 31, 2025
TikTok's latest beta lets users buy with voice commands, cutting purchase times dramatically. Marketers, this could redefine how brands drive impulse buys in short-form video—here's the scoop on early wins and strategies.
Victoria Lang
December 31, 2025
Instagram's bold test of a Reels-centric home screen could supercharge short-form video discovery. With 140 billion daily views already, brands ignoring this shift risk losing 35% in reach—here's how to adapt.
Gabriel Torres
December 31, 2025
A new study reveals over half of YouTube Shorts feeds for new users are low-quality AI-generated junk. Discover how this shift challenges creators, devalues brand ads, and what strategies can help marketers cut through the noise in 2025.
Jasper Kline
December 30, 2025
Pew Research reveals TikTok now leads in news reach among 18-29-year-olds, with 43% turning to it regularly. Discover how this shift empowers marketers to blend branded content with timely news for better engagement.
Sophia Grant
December 30, 2025
Instagram's latest update brings Reels to smart TVs, opening doors for brands to tap into larger screens and family viewing habits. With early data showing a 25% engagement spike, here's how marketers can adapt to this game-changing feature.
Blake Donovan
December 30, 2025
OpenAI's new native shopping in ChatGPT lets users buy directly in chats with Shopify and Walmart. This conversational AI shift could flip ad budgets and boost conversions—here's how marketers adapt to stay ahead in 2026.
Noah Patel
December 29, 2025
Gen Z reshaped brand strategies in 2025, driving authenticity and digital innovation. From Swiggy's budget meals to K-pop collabs, discover how marketers captured this cohort's attention and what it means for 2026 campaigns.
Liam Hartley
December 29, 2025
YouTube's Hype program expands worldwide, empowering fans to boost emerging creators under 500K subscribers. With creator payments up 79%, brands now have prime access to authentic partnerships—here's how to capitalize on this shift.
Connor Reilly
December 29, 2025
A fresh study from India's Goa Institute of Management upends the UGC hype, showing no direct link to engagement while firm-created content builds trust and loyalty. Marketers, rethink your strategies before chasing viral user posts.
Rebecca Finley
December 28, 2025
YouTube sensation MrBeast just called out the harsh truth behind chasing influencer fame—most fail, and burnout is rampant. With 52% of creators exhausted, brands face a shaky partnership landscape. Here's how to navigate it.
Mason Clarke
December 28, 2025