Browse all articles from SMM News
TikTok's expanded HubSpot partnership lets marketers manage ads and organic content in one CRM dashboard, promising better leads and ROI. Discover how this tool is reshaping social campaigns amid TikTok's $33B ad boom.
As IPL 2026 heats up, influencer marketing grabs 15-25% of ad budgets, totaling Rs 700 crore. Brands are turning to creators for authentic fan connections—here's how to join the frenzy and boost your ROI.
Instagram's latest update lets creators add affiliate shopping links directly to Reels and posts, promising easier commissions and seamless sales. With social commerce surging, learn how this could drive 35% more affiliate traffic from short-form video.
Instagram just launched its AI-powered Reels Editor worldwide, slashing production time by 35% and ramping up engagement. Here's how this tool changes the game for brands chasing viral success on the platform.
Instagram's latest Notes tweak lets creators broadcast to every follower, not just mutuals. With engagement rates hitting 3.8%, this could redefine quick-hit promotions and community building for brands in 2026.
Walmart is leveraging influencers to turn social scrolls into shopping carts, with its Creator program exploding in reach and revenue. Unpack the strategy, fresh stats, and actionable tips to supercharge your brand's social sales.
Zokera's new platform connects Indian creators with brands and shoppers through performance-driven commerce. With creators influencing $350 billion in spending, here's how marketers can leverage this booming ecosystem for authentic sales growth.
Fresh analysis reveals Reddit snagging 40% of AI search citations, outpacing Wikipedia and YouTube. Here's how this community powerhouse is reshaping social discovery and the tactics brands need to harness it for better reach.
Instagram head Adam Mosseri just called out the viral repost-to-Stories trick as ineffective. With engagement rates dipping 24% year-over-year, discover authentic tactics that could boost your reach by 21% and why marketers can't afford quick fixes anymore.
Meta's fresh AI tools are transforming Facebook Marketplace into a powerhouse for social selling, with early data revealing a 24% jump in conversions. Learn how these features simplify listings and replies, opening new doors for brands in e-commerce.
As AI-generated audio theft skyrockets, TikTok's new partnership with ACRCloud introduces a powerful detection system to protect creators and brands. Learn how this combats $8M in annual fraud and reshapes social music marketing strategies.
