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Platform updates
Threads Edges Out X in Daily Mobile Users: Marketers' New Frontier
Fresh data shows Threads surpassing X with 141.5 million daily active mobile users, reshaping real-time engagement for brands. Explore the growth stats, expert insights, and actionable tactics to pivot your strategy effectively.
Spotify's Prompted Playlists Land in UK: AI Revolutionizing Music Marketing
Spotify's innovative AI tool, Prompted Playlists, expands to the UK, enabling users to craft personalized music lists via text prompts. Marketers in the music industry stand to gain from enhanced discovery and engagement—explore the opportunities and strategies ahead.
Social media trends
MLB Expands TikTok Partnership: Capturing Gen Z with Creator Content in 2026
MLB's deepened TikTok alliance brings exclusive creator access and global content hubs, targeting younger fans. Discover how sports marketers can leverage this for explosive engagement and ticket sales boosts.
Threads Edges Out X in Daily Mobile Users: Marketers' New Frontier
Fresh data shows Threads surpassing X with 141.5 million daily active mobile users, reshaping real-time engagement for brands. Explore the growth stats, expert insights, and actionable tactics to pivot your strategy effectively.
Ai marketing
Spotify's Prompted Playlists Land in UK: AI Revolutionizing Music Marketing
Spotify's innovative AI tool, Prompted Playlists, expands to the UK, enabling users to craft personalized music lists via text prompts. Marketers in the music industry stand to gain from enhanced discovery and engagement—explore the opportunities and strategies ahead.
2026 Creator Economy Report: AI Drives Middle Class Rise for Influencers
A fresh report uncovers how AI is lowering barriers for creators, boosting earnings for 51.5% in 2025 and birthing a middle class. Discover trends reshaping brand collaborations and marketing tactics this year.
Editor's Picks
Threads Edges Out X in Daily Mobile Users: Marketers' New Frontier
Ethan Blackwell
MLB Expands TikTok Partnership: Capturing Gen Z with Creator Content in 2026
Kieran Walsh
Spotify's Prompted Playlists Land in UK: AI Revolutionizing Music Marketing
Dylan Foster
2026 Creator Economy Report: AI Drives Middle Class Rise for Influencers
Mia Chen
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