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8 results for "AI in Marketing"

6 Influencer Marketing Shifts Reshaping Brands in 2026
Influencer Strategies10 min read

6 Influencer Marketing Shifts Reshaping Brands in 2026

Influencer marketing hits $40B in 2026, but one-off deals are out. Discover six expert-predicted shifts toward long-term partnerships, AI tools, and offline authenticity that savvy marketers need to master for better ROI.

Aria BennettJan 11, 2026
Google's Opal AI: Content Optimization at Scale?
industry5 min read

Google's Opal AI: Content Optimization at Scale?

Google's recent promotion of its Opal AI tool has SEOs and content creators buzzing. Does 'optimized content at scale' align with search guidelines?

Maya SharmaNov 11, 2025
LinkedIn's 2026 Skills Report: Rising Marketing Talents to Master Now
B2B Marketing9 min read

LinkedIn's 2026 Skills Report: Rising Marketing Talents to Master Now

LinkedIn's latest Skills on the Rise report highlights performance analysis and AI literacy as top emerging skills for marketers in 2026. Explore how these trends are transforming B2B strategies and what professionals can do to stay ahead in a competitive landscape.

Owen FitzgeraldFeb 26, 2026
ChatGPT's Ad Era Begins: Expedia's Spots Signal Shift in AI Marketing
AI Marketing8 min read

ChatGPT's Ad Era Begins: Expedia's Spots Signal Shift in AI Marketing

OpenAI has quietly introduced ads into ChatGPT, starting with Expedia promotions in user conversations. This move opens a new frontier for marketers, blending AI chats with targeted ads amid 800 million weekly users—but what does it mean for your strategy?

Noah KellerFeb 20, 2026
Ted Murphy's COEY Launch: AI Automates Content Creation for Marketers at CES 2026
AI Marketing10 min read

Ted Murphy's COEY Launch: AI Automates Content Creation for Marketers at CES 2026

Influencer marketing pioneer Ted Murphy unveils COEY, an AI-first platform slashing content production costs and boosting efficiency. Discover how this CES 2026 debut could transform your marketing workflows with autonomous machines and scalable creativity.

Marcus HaleJan 7, 2026
2026 Social Marketing Trends: AI Backlash Meets Mega-Creator Boom
Social Media Trends8 min read

2026 Social Marketing Trends: AI Backlash Meets Mega-Creator Boom

As generative AI floods feeds with subpar content, marketers eye a return to authenticity alongside deeper partnerships with mega-creators. Unpack expert predictions on how these shifts will reshape campaigns and boost engagement in the year ahead.

Ava SinclairJan 7, 2026
Meta's GEM AI Offers a Glimpse into Generative Ads Future
platforms8 min read

Meta's GEM AI Offers a Glimpse into Generative Ads Future

Meta's new Generative Ads Model (GEM) promises to revolutionize ad creation. We dive into its potential and impact on marketers.

Isabelle MoreauNov 11, 2025
Google AI Opal Sparks Controversy: Content Scalability vs. SEO Integrity
industry8 min read

Google AI Opal Sparks Controversy: Content Scalability vs. SEO Integrity

Google's new Opal AI tool promises scalable, optimized content creation, but is it a game-changer or a threat to SEO best practices? Dive into the debate.

Penelope DaviesNov 11, 2025