Search Results

Showing results for "2026 predictions"

Andrew Lipsman’s Top 10 Retail Media Predictions for 2026: Marketers Take Note
Social Commerce10 min read

Andrew Lipsman’s Top 10 Retail Media Predictions for 2026: Marketers Take Note

Retail media hits $165B in 2026 amid fierce competition and new tech. Analyst Andrew Lipsman outlines 10 trends shaping the space— from in-store battles to creator power. Here's how brands can stay ahead.

Alex Rivera

January 4, 2026

Media's Triopoly Cracks: Emerging Platforms Reshape Digital Marketing Power Dynamics
industry9 min read

Media's Triopoly Cracks: Emerging Platforms Reshape Digital Marketing Power Dynamics

Forrester's 2026 predictions reveal how ChatGPT, Reddit, and creator-led platforms are disrupting the Google-Meta-Amazon dominance, forcing marketers to rethink their multi-platform strategies.

Victoria Sterling

November 11, 2025

Instagram's 5-Hashtag Limit Hits: Reshaping Reach for Marketers in 2026
Platform Updates8 min read

Instagram's 5-Hashtag Limit Hits: Reshaping Reach for Marketers in 2026

Instagram's new cap on hashtags to just five per post is shaking up discovery tactics. With past data showing optimal use at 20-30, brands must pivot to niche tags for better targeting—here's how this change affects your strategy and what experts recommend.

Elena Rossi

January 7, 2026

Messaging Platforms Revolution: 67% Brand Adoption Surge Reshapes Direct Communication
platforms8 min read

Messaging Platforms Revolution: 67% Brand Adoption Surge Reshapes Direct Communication

New data reveals messaging platforms like WhatsApp Business, Telegram, and Discord seeing 67% brand adoption surge as brands pivot to direct communication strategies.

Jessica Watson

December 3, 2025

Netflix-Spotify Partnership Triggers Podcast-to-Streaming Creator Gold Rush
creators7 min read

Netflix-Spotify Partnership Triggers Podcast-to-Streaming Creator Gold Rush

Netflix-Spotify deal sparks 340% creator migration surge as podcasters race to convert content for streaming platforms, reshaping cross-media brand strategies.

Maxwell Reed

November 20, 2025

OpenAI's Sora and Meta Vibes Trigger AI Video Marketing Revolution as 67% of Brands Plan 2026 Adoption
platforms8 min read

OpenAI's Sora and Meta Vibes Trigger AI Video Marketing Revolution as 67% of Brands Plan 2026 Adoption

Major platforms launch AI video tools reshaping content creation. Brands rush to adopt synthetic media as creator economy faces disruption and marketing budgets shift toward automated production.

Maya Patel

November 17, 2025