#linkedin ads

A conceptual illustration showing the cost balance between LinkedIn and alternative social platforms like Pinterest and Snapchat.

The Pinterest & Snapchat Arbitrage: Why B2B Brands are Finding Cheaper Leads Outside of LinkedIn

With LinkedIn CPMs reaching $120+ for premium segments, B2B marketers are pivoting to Pinterest and Snapchat. New 2026 data compares lead quality, CPAs, and the surprising efficiency of 'unconventional' B2B platforms.

By SMM Newsdesk · Jul 28, 2026 · 6 min read

An editorial illustration of a marketing funnel filtering chaotic leads into gold bars of revenue.

Paid Social·Opinion

Stop Feeding the Algorithm Garbage: Why Your Ad Spend Fails Without a CRM Feedback Loop

Scaling ad spend without CRM integration is a recipe for burning budget. Learn why B2B social attribution requires a Conversion API strategy to optimize for revenue, not just clicks.

By SMM Newsdesk · Jul 18, 2026 · 6 min read