20 results for "social media"
New data from the World Happiness Report 2026 shows heavy social media use is driving down youth happiness, especially among girls in Western nations. With over 7 hours daily linked to sharp declines, brands face a call to action for ethical engagement strategies that build trust and positive impacts.
Juries slap Meta with $375M and both Meta and Google with $6M in child safety cases. Yet ad revenue keeps climbing. Marketers, is it time to rethink your social spend amid rising scrutiny?
As IPL 2026 heats up, influencer marketing grabs 15-25% of ad budgets, totaling Rs 700 crore. Brands are turning to creators for authentic fan connections—here's how to join the frenzy and boost your ROI.
Instagram just launched its AI-powered Reels Editor worldwide, slashing production time by 35% and ramping up engagement. Here's how this tool changes the game for brands chasing viral success on the platform.
Instagram's latest Notes tweak lets creators broadcast to every follower, not just mutuals. With engagement rates hitting 3.8%, this could redefine quick-hit promotions and community building for brands in 2026.
Walmart is leveraging influencers to turn social scrolls into shopping carts, with its Creator program exploding in reach and revenue. Unpack the strategy, fresh stats, and actionable tips to supercharge your brand's social sales.
Zokera's new platform connects Indian creators with brands and shoppers through performance-driven commerce. With creators influencing $350 billion in spending, here's how marketers can leverage this booming ecosystem for authentic sales growth.
Fresh analysis reveals Reddit snagging 40% of AI search citations, outpacing Wikipedia and YouTube. Here's how this community powerhouse is reshaping social discovery and the tactics brands need to harness it for better reach.
Instagram head Adam Mosseri just called out the viral repost-to-Stories trick as ineffective. With engagement rates dipping 24% year-over-year, discover authentic tactics that could boost your reach by 21% and why marketers can't afford quick fixes anymore.
As AI-generated audio theft skyrockets, TikTok's new partnership with ACRCloud introduces a powerful detection system to protect creators and brands. Learn how this combats $8M in annual fraud and reshapes social music marketing strategies.
Buffer's deep dive into 52 million posts shows engagement rates dropping on Instagram, LinkedIn, and Threads despite rising activity. Uncover the data, expert takes, and proven tactics to revitalize your campaigns and connect authentically.
Snapchat's latest ad innovations, Sponsored Snaps and Promoted Places, are set to transform how brands engage young users. With location-based boosts and direct inbox messaging, marketers gain powerful tools to drive foot traffic and conversions among Gen Z.
Instagram's latest update lets business accounts appear in users' For You feeds via engaging carousel strips. With carousels driving 201% more views, this could transform how brands discover new audiences organically.
Instagram's fresh algorithm prioritizes original posts over reposts, leveling the playing field for smaller brands and creators. Learn how this shift can increase your reach by 25% and reshape content strategies for better engagement.
Instagram's new AI tool morphs static photos into dynamic videos for Stories, countering the 16% drop in comments. Learn how this feature can supercharge your marketing strategy with seamless visuals and higher interaction rates.
Snapchat's new AI-powered AR tools in Lens Studio are transforming how brands connect with Gen Z, delivering 45% higher engagement through immersive experiences. Explore the updates, data, and strategies marketers can't ignore.
Major League Baseball's deepened collaboration with Adobe harnesses AI and data for hyper-personalized fan communications, driving deeper engagement. Learn the tools, stats, and strategies marketers can adopt right now.
Elon Musk's X Money goes live this month, embedding payments into tweets and DMs. Brands stand to gain from frictionless sales, with social commerce already eyeing $2.11 trillion globally. Discover how to capitalize.
Tubi and TikTok's fresh partnership launches an incubator to turn viral creators into TV stars on FAST platforms. With the creator economy hitting $250B, brands can now blend social buzz with streaming reach for smarter ads.
TikTok teams up with Tubi to launch the Creatorverse Incubator, helping short-form creators build premium series. This shift could redefine influencer marketing, unlocking new revenue streams and audience engagement for brands in 2026.
