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Showing results for "marketing strategy"

2026 Social Platform Predictions: Where Marketers Will Win Big Next Year
industry8 min read

2026 Social Platform Predictions: Where Marketers Will Win Big Next Year

Industry experts reveal the social platforms and content formats set to dominate marketing results in 2026, with data-backed insights on where brands should focus next year.

Elena Rodriguez

November 15, 2025

AI-Generated Ads Hit Consumer Trust Wall: New Study Reveals Purchase Intent Plummets
industry8 min read

AI-Generated Ads Hit Consumer Trust Wall: New Study Reveals Purchase Intent Plummets

Kantar research shows consumers react 47% more negatively to AI-generated ads, sparking major concerns for brands scaling generative creative without transparency.

Marcus Chen

November 12, 2025

Answer Engine Optimization: The New SEO Reality as AI Search Dominates 2026 Planning
industry8 min read

Answer Engine Optimization: The New SEO Reality as AI Search Dominates 2026 Planning

As ChatGPT and AI search tools reshape how consumers find information, Answer Engine Optimization (AEO) emerges as the critical strategy marketers must master for 2026 success.

Rebecca Torres

November 21, 2025

OpenAI's Sora and Meta Vibes Trigger AI Video Marketing Revolution as 67% of Brands Plan 2026 Adoption
platforms8 min read

OpenAI's Sora and Meta Vibes Trigger AI Video Marketing Revolution as 67% of Brands Plan 2026 Adoption

Major platforms launch AI video tools reshaping content creation. Brands rush to adopt synthetic media as creator economy faces disruption and marketing budgets shift toward automated production.

Maya Patel

November 17, 2025

Discord's Marketing Revolution: 92% of Brands Report Engagement Surges
industry8 min read

Discord's Marketing Revolution: 92% of Brands Report Engagement Surges

Discord's unique community-driven model delivers 92% higher engagement for brands. With server-based marketing becoming a primary strategy for 2026, discover how brands are leveraging community building over traditional broadcast marketing.

Sophie Bennett

November 16, 2025

Smartly Data Reveals How AI and Cross-Channel Intelligence Are Reshaping Marketing
industry8 min read

Smartly Data Reveals How AI and Cross-Channel Intelligence Are Reshaping Marketing

Smartly's 2026 Digital Trends Report finds 92% of marketers say AI is transforming engagement as video and CTV strategies become key to competitive advantage

Victoria Sterling

November 13, 2025

92% of Marketers Say AI Is Transforming Engagement: Smartly's 2026 Reality Check
industry8 min read

92% of Marketers Say AI Is Transforming Engagement: Smartly's 2026 Reality Check

Smartly's 2026 Digital Trends Report reveals 92% of marketers say AI is transforming engagement as video and CTV strategies become key to competitive advantage.

Rachel Chen

November 12, 2025

The $4.9 Trillion Digital Economy Revolution Reshaping Social Media Marketing
industry8 min read

The $4.9 Trillion Digital Economy Revolution Reshaping Social Media Marketing

The $4.9 trillion digital economy is transforming social media marketing across all 435 congressional districts, requiring marketers to rethink strategies for a culturally-driven commerce landscape.

Victoria Sterling

November 11, 2025

Google’s Opal AI Sparks Industry Debate Over Content Quality
platforms10 min read

Google’s Opal AI Sparks Industry Debate Over Content Quality

New Opal AI tool promises massive content scalability, but critics worry about low-quality search results flooding Google. Real impact on content strategy.

Jordan McArthur

November 11, 2025

The AI Search Revolution: LLM-Optimized Content is Reshaping Strategy
industry8 min read

The AI Search Revolution: LLM-Optimized Content is Reshaping Strategy

Google's AI is answering 60% of queries directly, killing traditional SEO. Smart brands are rewriting content for LLM optimization and seeing 40% traffic gains. Here's how.

Jordan Reeves

November 11, 2025