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Showing results for "marketing strategy"

Facebook's 2-Link Monthly Cap: How Meta's Test Upends Marketer Strategies
Platform Updates8 min read

Facebook's 2-Link Monthly Cap: How Meta's Test Upends Marketer Strategies

Meta's latest experiment caps business pages at two link posts per month unless they subscribe to Verified. With link posts driving 67% of web referrals from Facebook, here's how brands can pivot amid the backlash.

Kyle Morrison

December 24, 2025

Social Commerce Acceleration: Platforms Build End-to-End Conversion Ecosystems
, 8 min read

Social Commerce Acceleration: Platforms Build End-to-End Conversion Ecosystems

Meta's new shopping features, TikTok's link stickers, and LinkedIn's booking tools signal platforms are becoming complete commerce infrastructure.

Alexandra Sterling

December 3, 2025

Open-Source AI Prompt Culture Reshapes Marketing as 73% of Brands Share Creative Secrets
industry7 min read

Open-Source AI Prompt Culture Reshapes Marketing as 73% of Brands Share Creative Secrets

Marketing teams abandon AI secrecy as transparent prompt sharing drives 89% faster campaign development and sparks industry-wide creativity revolution.

Jessica Torres

December 3, 2025

Google's Gemini AI Detection: Arming Marketers Against Deepfake Floods in 2026
AI Marketing8 min read

Google's Gemini AI Detection: Arming Marketers Against Deepfake Floods in 2026

Deepfakes are infiltrating social media, eroding trust—Google's new Gemini verification tools could be the shield marketers need. Explore how this update impacts content strategies and authenticity in a AI-saturated world.

Ethan Morales

January 2, 2026

YouTube's Algorithm Earthquake: 30-Day Content Expiry Forces $2.1B Creator Economy Reset
industry7 min read

YouTube's Algorithm Earthquake: 30-Day Content Expiry Forces $2.1B Creator Economy Reset

Analysis reveals YouTube's September algorithm change creating 30-day content shelf life, forcing creators to choose between quality and quantity in $37B influencer marketing landscape.

David Rivera

December 8, 2025

Threads' Cross-Platform Follower Import Reshapes Social Media Strategy
social media updates6 min read

Threads' Cross-Platform Follower Import Reshapes Social Media Strategy

Threads' new follower import from X could reshape social media strategy, creating portable audiences and new competitive dynamics for marketers.

David Kim

December 4, 2025

ChatGPT's News Distribution Revolution Reshapes Social Media Marketing Landscape
industry6 min read

ChatGPT's News Distribution Revolution Reshapes Social Media Marketing Landscape

ChatGPT and AI apps are becoming major news distribution channels, forcing marketers to rethink content strategies as 2025 sees 340% surge in AI-mediated content consumption.

Dawn McMullan

December 1, 2025

The Great Marketing Shift: Why 99% of Searchers Avoid AI While Creators Drive 4x Better Results
industry9 min read

The Great Marketing Shift: Why 99% of Searchers Avoid AI While Creators Drive 4x Better Results

While companies invest billions in AI marketing tools, new data reveals AI accounts for just 1% of search usage while creator content drives 4x better results. The disconnect reveals where marketing dollars actually work.

Marcus Rivera

November 30, 2025

AI Search Hype Meets Reality: Why 99% of Searchers Still Choose Human Results
industry8 min read

AI Search Hype Meets Reality: Why 99% of Searchers Still Choose Human Results

BrightEdge data reveals AI search accounts for less than 1% of search volume, challenging 2025 marketing assumptions about the future of content discovery and SEO strategy.

Marcus Rivera

November 29, 2025

AI Design Reality: Why Consumers Reject AI for Nostalgia But Embrace It for Innovation
industry9 min read

AI Design Reality: Why Consumers Reject AI for Nostalgia But Embrace It for Innovation

New consumer psychology research reveals a critical marketing divide: audiences prefer human creators for nostalgic products but embrace AI design for innovation. The 1,418-person study shows clear psychological triggers reshaping creator economy strategies.

Victoria Sterling

November 29, 2025