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Showing results for "industry trends"

The AI Readiness Crisis: Why Creative Teams Are Struggling With Their Own Tools
industry8 min read

The AI Readiness Crisis: Why Creative Teams Are Struggling With Their Own Tools

New research reveals 50% surge in AI adoption among creative professionals, yet 69% feel unprepared - exposing critical industry readiness gaps that could reshape 2026 marketing strategies.

Zara Washington

November 15, 2025

LinkedIn's AI Career Coach Triggers 89% Marketer Skill Upgrade Demand
industry9 min read

LinkedIn's AI Career Coach Triggers 89% Marketer Skill Upgrade Demand

LinkedIn's AI-powered Career Coach feature sparks unprecedented upskilling surge as 89% of marketers seek AI proficiency by 2026, reshaping professional development landscape.

David Park

November 18, 2025

WARC's Marketer's Toolkit 2026: Five Disruptions Reshaping Global Marketing
industry9 min read

WARC's Marketer's Toolkit 2026: Five Disruptions Reshaping Global Marketing

WARC unveils critical 2026 marketing disruptions: from the vanishing middle market to AI-driven zero-click journeys reshaping brand strategies worldwide.

Zara Washington

November 18, 2025

Discord's Marketing Revolution: 92% of Brands Report Engagement Surges
industry8 min read

Discord's Marketing Revolution: 92% of Brands Report Engagement Surges

Discord's unique community-driven model delivers 92% higher engagement for brands. With server-based marketing becoming a primary strategy for 2026, discover how brands are leveraging community building over traditional broadcast marketing.

Sophie Bennett

November 16, 2025

Marketing Operations Hit Historic 73% Automation Adoption as Teams Reallocate 25+ Weekly Hours
industry8 min read

Marketing Operations Hit Historic 73% Automation Adoption as Teams Reallocate 25+ Weekly Hours

Marketing operations hit historic 73% automation adoption as teams free up 25+ weekly hours for strategy while platforms drive 156% tool uptake growth. The human-machine balance challenge intensifies.

Amanda Foster

November 12, 2025