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Showing results for "engagement strategies"

Instagram's Reels-First Layout Test: Reshaping Brand Video Strategies in 2025
Platform Updates8 min read

Instagram's Reels-First Layout Test: Reshaping Brand Video Strategies in 2025

Instagram's bold test of a Reels-centric home screen could supercharge short-form video discovery. With 140 billion daily views already, brands ignoring this shift risk losing 35% in reach—here's how to adapt.

Gabriel Torres

December 31, 2025

LinkedIn's 2025 Year in Review: Key Insights for B2B Marketers in 2026
Platform Updates8 min read

LinkedIn's 2025 Year in Review: Key Insights for B2B Marketers in 2026

LinkedIn just launched its 2025 Year in Review feature, offering personalized recaps to over 1 billion users. Discover how this tool reveals engagement trends and audience data to supercharge your B2B strategies next year.

Elena Vasquez

December 27, 2025

Instagram's Hashtag Crackdown: Why 3-5 Tags Now Drive Better Reach in 2025
Platform Updates8 min read

Instagram's Hashtag Crackdown: Why 3-5 Tags Now Drive Better Reach in 2025

Instagram just slashed hashtag limits to 3-5 per post and killed hashtag follows. Marketers, this means rethinking discovery tactics—early data shows targeted tags boost engagement by up to 23%. Here's how to adapt your strategy fast.

Ethan Brooks

December 23, 2025

Reddit's AI Integration Sparks 78% Engagement Boost as Brands Explore Next-Gen Community Marketing
platforms8 min read

Reddit's AI Integration Sparks 78% Engagement Boost as Brands Explore Next-Gen Community Marketing

Major social platform rolls out comprehensive AI features, driving unprecedented engagement metrics and opening new opportunities for authentic community-driven marketing strategies.

Alex Thompson

November 16, 2025

LinkedIn's New AI Recommendations Drive 30% B2B Engagement Spike
platforms8 min read

LinkedIn's New AI Recommendations Drive 30% B2B Engagement Spike

LinkedIn just unveiled AI-powered content recommendations tailored for professionals, leading to a 30% jump in B2B interactions. Discover how this update is reshaping marketing strategies and what brands need to do next.

Alex Rivera

November 10, 2025

Virginia's 1-Hour Social Media Cap for Minors: Shaking Up Youth Marketing in 2026
Regulatory Changes8 min read

Virginia's 1-Hour Social Media Cap for Minors: Shaking Up Youth Marketing in 2026

Effective January 1, 2026, Virginia's new law restricts social media use for under-16s to one hour daily, forcing brands to rethink youth engagement strategies amid $11B in ad revenue at stake. Here's how marketers can adapt.

Riley Donovan

January 2, 2026

India's Creators Become Micro Companions: Revolutionizing Brand Engagement in Tier 2-3 Cities
Creator Economy8 min read

India's Creators Become Micro Companions: Revolutionizing Brand Engagement in Tier 2-3 Cities

India's $12B creator economy sees a shift as influencers turn to paid personal interactions, creating intimate brand touchpoints. Discover how marketers can tap into this trend for authentic local connections and higher engagement.

Priya Sharma

December 26, 2025

ChatGPT Meets Canva: AI Content Planning Tools Reshape Creator Workflows
creators7 min read

ChatGPT Meets Canva: AI Content Planning Tools Reshape Creator Workflows

New AI-powered content planning integration between ChatGPT and Canva promises to revolutionize how creators develop social media strategies, with early adopters reporting 340% faster campaign development.

Jordan Hayes

November 30, 2025

Smartly Data Reveals How AI and Cross-Channel Intelligence Are Reshaping Marketing
industry8 min read

Smartly Data Reveals How AI and Cross-Channel Intelligence Are Reshaping Marketing

Smartly's 2026 Digital Trends Report finds 92% of marketers say AI is transforming engagement as video and CTV strategies become key to competitive advantage

Victoria Sterling

November 13, 2025

Media's Triopoly Cracks: Emerging Platforms Reshape Digital Marketing Power Dynamics
industry9 min read

Media's Triopoly Cracks: Emerging Platforms Reshape Digital Marketing Power Dynamics

Forrester's 2026 predictions reveal how ChatGPT, Reddit, and creator-led platforms are disrupting the Google-Meta-Amazon dominance, forcing marketers to rethink their multi-platform strategies.

Victoria Sterling

November 11, 2025

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