Creator Economy•8 min read
TikTok Live Fest 2026: Unlocking Brand Wins with Live Creator Magic
TikTok's Live Fest hits Las Vegas on Feb 12, hosted by Keke Palmer and headlined by Demi Lovato. This creator extravaganza offers brands fresh ways to engage audiences through live streaming—think sponsorships, shoppable moments, and viral collaborations that could boost engagement by 5x.
Brooklyn Hayes•Feb 2, 2026