Showing results for "brand authenticity"
Kantar research shows consumers react 47% more negatively to AI-generated ads, sparking major concerns for brands scaling generative creative without transparency.
Marcus Chen
November 12, 2025
Major platforms launch AI video tools reshaping content creation. Brands rush to adopt synthetic media as creator economy faces disruption and marketing budgets shift toward automated production.
Maya Patel
November 17, 2025
Meta's experimental AI photo feature launches beta testing, reshaping how brands approach visual content creation while raising authenticity questions
Amanda Foster
November 12, 2025
Marketing operations hit historic 73% automation adoption as teams free up 25+ weekly hours for strategy while platforms drive 156% tool uptake growth. The human-machine balance challenge intensifies.
Amanda Foster
November 12, 2025
Smartly's 2026 Digital Trends Report reveals 92% of marketers say AI is transforming engagement as video and CTV strategies become key to competitive advantage.
Rachel Chen
November 12, 2025
New research reveals podcasts are winning the trust battle against influencers while hybrid audio-video consumption patterns reshape how brands connect with audiences.
Marcus Rodriguez
November 11, 2025
As AI-generated content explodes, AI detection tools emerge as vital for accuracy, accountability, and trust in journalism and marketing.
Eleanor Vance
November 11, 2025