9 results for "ad performance"
Meta's fresh AI updates to Partnership Ads Hub are transforming how brands collaborate with creators, delivering 19% lower costs per acquisition and 13% higher click-through rates. This guide breaks down the features, stats, and strategies marketers need to leverage authentic content at scale.
TikTok's new American owners faced immediate chaos with outages and censorship accusations, leading to a 150% jump in app deletions. What does this mean for brands relying on the platform's 170 million US users and booming ad revenue?
TikTok just unveiled expanded measures to combat fraud in its Shop feature, removing millions of counterfeit items in 2025 alone. With GMV doubling to $130 billion, these steps could finally make in-app shopping a go-to for Western brands—here's why marketers need to pay attention.
As Chinese officials review a proposal to spin off TikTok's US operations, marketers face uncertainty. With $14B in US ad revenue at stake, learn the potential impacts on strategies and what brands can do now.
TikTok just launched Bulletin Boards, letting creators broadcast updates directly to fans. Paired with creator-led ads showing 159% higher engagement, this tool is reshaping how brands connect authentically. Discover the stats, examples, and strategies marketers need.
Meta rolls out four game-changing Instagram Marketing API metrics including Reels Skip Rate and Repost tracking, giving marketers unprecedented content performance insights for 2025.
Meta's new Generative Ads Model (GEM) is changing ad creation. Discover how this AI innovation impacts personalization and efficiency for advertisers.
X (formerly Twitter) just integrated Grok AI into its ad platform, promising smarter targeting and a reported 28% jump in user engagement. Discover how this could reshape your real-time campaigns and what brands need to test right away.
Threads just hit 200 million monthly users, but EU's fresh data privacy regs are forcing Meta to tweak ad targeting. Marketers face new hurdles—here's how to adapt without losing reach. (142 chars)
