10 results for "TikTok"
TikTok's new American owners faced immediate chaos with outages and censorship accusations, leading to a 150% jump in app deletions. What does this mean for brands relying on the platform's 170 million US users and booming ad revenue?
TikTok's new US joint venture secures data and algorithms, dodging a potential ban. With 200M users and $14.5B in projected ad revenue, marketers gain stability but face algorithm tweaks—here's how to adapt.
Just hours ago, TikTok's U.S. data center failure disrupted ad campaigns nationwide, highlighting the dangers of over-reliance on volatile platforms. Discover the impacts, expert insights, and strategies to safeguard your marketing efforts.
TikTok Shop is exploding with $23.41 billion in projected US sales for 2026, surpassing retail giants like Target. Learn how this shift demands new marketing tactics, from creator partnerships to viral video strategies, to capture Gen Z shoppers.
As AI-generated content overtakes human creations on social feeds, new platforms like Meta's Vibes and OpenAI's Sora are redefining engagement. Discover the stats, challenges, and strategies marketers can't ignore this year.
YouTube's bold move to integrate live streaming into Shorts could spike engagement by 25% for creators and brands. This update blends short-form virality with interactive broadcasts—here's how marketers can capitalize on it right now.
X is rolling out tests for in-stream paid promotion tags, ditching clunky #ad hashtags for seamless disclosures. This could transform how marketers build trust and run influencer campaigns—here's the breakdown.
Meta's fresh tools for Reels and Threads let brands insert ads into viral cultural waves, delivering up to 25% engagement spikes. Learn how to turn fleeting trends into lasting brand loyalty.
Meta kicks off tests for paid subscriptions on Instagram, Facebook, and WhatsApp, promising ad-free feeds and AI perks. Marketers, here's how to adapt your campaigns amid this revenue pivot.
Mergers and acquisitions in the creator economy jumped 17% last year, with 2026 poised for even bigger deals. Discover how this consolidation affects brand partnerships and strategies for social media marketers.
