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10 results for "LinkedIn"

AI's Growing Shadow: The Existential Threat to Creators and What Marketers Can Do
Creator Economy8 min read

AI's Growing Shadow: The Existential Threat to Creators and What Marketers Can Do

AI-generated content is flooding social platforms, with 61% of marketers viewing it as a major threat to the creator economy. Yet this disruption opens doors for brands to prioritize authentic human connections that drive real engagement and loyalty.

Alexandra VossFeb 23, 2026
TikTok's Smart+ Suite Expansion: AI Tools Driving 42% Ad Adoption in 2026
AI Marketing8 min read

TikTok's Smart+ Suite Expansion: AI Tools Driving 42% Ad Adoption in 2026

TikTok just upgraded its Smart+ AI ad platform with creative previews and deeper automation, leading to 42% of US campaigns shifting to it. Marketers, here's how to harness this for better ROI and scaled campaigns without the manual grind.

Sebastian KlineFeb 22, 2026
Meta's Manus AI Enters Ads Manager: Automating Ad Workflows for 2026 Gains
AI Marketing8 min read

Meta's Manus AI Enters Ads Manager: Automating Ad Workflows for 2026 Gains

Meta just integrated Manus AI into Ads Manager, promising up to 30% time savings on routine tasks. Discover how this tool reshapes ad creation, optimization, and reporting for marketers aiming for efficiency in a crowded digital space.

Griffin MoralesFeb 22, 2026
Instagram Rolls Out Story Comments: 21% Engagement Surge for Marketers
Platform Updates8 min read

Instagram Rolls Out Story Comments: 21% Engagement Surge for Marketers

Instagram's new comments on Stories feature is live, unlocking deeper user interactions and algorithm favoritism. With data showing 21% higher engagement from replies, here's how brands can capitalize on this for better reach and conversions.

Lucas BennettFeb 21, 2026
Snapchat's Creator Subscriptions: Revolutionizing Influencer Monetization in 2026
Creator Economy8 min read

Snapchat's Creator Subscriptions: Revolutionizing Influencer Monetization in 2026

Snapchat's latest launch lets top creators charge $4.99-$19.99 monthly for exclusive content, tapping into a 24M-strong Snapchat+ base with 71% YoY growth. This shift promises deeper fan engagement and new avenues for brands to partner with influencers.

Maya RodriguezFeb 18, 2026
TikTok's US Ownership Switch Sparks 150% Uninstall Surge: Marketer Alert
Platform Updates8 min read

TikTok's US Ownership Switch Sparks 150% Uninstall Surge: Marketer Alert

TikTok's new American owners faced immediate chaos with outages and censorship accusations, leading to a 150% jump in app deletions. What does this mean for brands relying on the platform's 170 million US users and booming ad revenue?

Avery ThompsonFeb 2, 2026
Meta's AI Tools Supercharge Creator Partnerships: 19% Lower CPAs in 2026
Influencer Strategies8 min read

Meta's AI Tools Supercharge Creator Partnerships: 19% Lower CPAs in 2026

Meta's fresh AI updates to Partnership Ads Hub are transforming how brands collaborate with creators, delivering 19% lower costs per acquisition and 13% higher click-through rates. This guide breaks down the features, stats, and strategies marketers need to leverage authentic content at scale.

Isabella TorresFeb 1, 2026
Meta's Premium Subscriptions Trial: Reshaping Ad Strategies in 2026
Platform Updates8 min read

Meta's Premium Subscriptions Trial: Reshaping Ad Strategies in 2026

Meta kicks off tests for paid subscriptions on Instagram, Facebook, and WhatsApp, promising ad-free feeds and AI perks. Marketers, here's how to adapt your campaigns amid this revenue pivot.

Dylan FosterJan 29, 2026
Creator Economy M&A Boom: 17% Surge Reshapes Marketing in 2026
Creator Economy10 min read

Creator Economy M&A Boom: 17% Surge Reshapes Marketing in 2026

Mergers and acquisitions in the creator economy jumped 17% last year, with 2026 poised for even bigger deals. Discover how this consolidation affects brand partnerships and strategies for social media marketers.

Ethan CaldwellJan 13, 2026
New AI Opt-Out Guide: Protecting Creators from Training Data in 2026
Creator Economy8 min read

New AI Opt-Out Guide: Protecting Creators from Training Data in 2026

A fresh guide from The AI Rights Project shows creators how to block their content from AI training on key platforms. Here's why this shift matters for marketers building partnerships in a $190bn creator economy.

Olivia GrantJan 12, 2026