20 results for "GEM"
Instagram's latest Notes tweak lets creators broadcast to every follower, not just mutuals. With engagement rates hitting 3.8%, this could redefine quick-hit promotions and community building for brands in 2026.
Instagram head Adam Mosseri just called out the viral repost-to-Stories trick as ineffective. With engagement rates dipping 24% year-over-year, discover authentic tactics that could boost your reach by 21% and why marketers can't afford quick fixes anymore.
Buffer's deep dive into 52 million posts shows engagement rates dropping on Instagram, LinkedIn, and Threads despite rising activity. Uncover the data, expert takes, and proven tactics to revitalize your campaigns and connect authentically.
Snapchat's new AI-powered AR tools in Lens Studio are transforming how brands connect with Gen Z, delivering 45% higher engagement through immersive experiences. Explore the updates, data, and strategies marketers can't ignore.
Instagram just launched its AI-powered Reels Editor worldwide, slashing production time by 35% and ramping up engagement. Here's how this tool changes the game for brands chasing viral success on the platform.
Major League Baseball's deepened collaboration with Adobe harnesses AI and data for hyper-personalized fan communications, driving deeper engagement. Learn the tools, stats, and strategies marketers can adopt right now.
IKEA's meatball lollipops and Dyson's pet Airwrap led the pack in 2026 April Fools campaigns. See how these brands leveraged influencers for massive engagement and what marketers can learn to boost their own buzz.
As IPL 2026 heats up, influencer marketing grabs 15-25% of ad budgets, totaling Rs 700 crore. Brands are turning to creators for authentic fan connections—here's how to join the frenzy and boost your ROI.
Snapchat's latest ad innovations, Sponsored Snaps and Promoted Places, are set to transform how brands engage young users. With location-based boosts and direct inbox messaging, marketers gain powerful tools to drive foot traffic and conversions among Gen Z.
Juries slap Meta with $375M and both Meta and Google with $6M in child safety cases. Yet ad revenue keeps climbing. Marketers, is it time to rethink your social spend amid rising scrutiny?
TikTok's expanded HubSpot partnership lets marketers manage ads and organic content in one CRM dashboard, promising better leads and ROI. Discover how this tool is reshaping social campaigns amid TikTok's $33B ad boom.
Instagram's latest update lets creators add affiliate shopping links directly to Reels and posts, promising easier commissions and seamless sales. With social commerce surging, learn how this could drive 35% more affiliate traffic from short-form video.
Walmart is leveraging influencers to turn social scrolls into shopping carts, with its Creator program exploding in reach and revenue. Unpack the strategy, fresh stats, and actionable tips to supercharge your brand's social sales.
Zokera's new platform connects Indian creators with brands and shoppers through performance-driven commerce. With creators influencing $350 billion in spending, here's how marketers can leverage this booming ecosystem for authentic sales growth.
Fresh analysis reveals Reddit snagging 40% of AI search citations, outpacing Wikipedia and YouTube. Here's how this community powerhouse is reshaping social discovery and the tactics brands need to harness it for better reach.
Meta's fresh AI tools are transforming Facebook Marketplace into a powerhouse for social selling, with early data revealing a 24% jump in conversions. Learn how these features simplify listings and replies, opening new doors for brands in e-commerce.
As AI-generated audio theft skyrockets, TikTok's new partnership with ACRCloud introduces a powerful detection system to protect creators and brands. Learn how this combats $8M in annual fraud and reshapes social music marketing strategies.
Meta's updated guidelines on original content for Facebook and Instagram aim to curb reposts and reward authentic creation. With over 20 million fake accounts removed last year, this shift boosts creator earnings—here's how marketers can leverage it for better ROI.
A cross-party push in UK Parliament seeks official status for the £2.2B creator sector, unlocking support and reshaping influencer partnerships. Discover the implications for brands navigating this evolving digital landscape.
Ulta Beauty makes history as the first beauty retailer on TikTok Shop, fueling an 11.8% net sales jump. Explore how this bold social commerce move reshapes discovery and sales for brands chasing Gen Z dollars.
