AI Marketing•8 min read
ChatGPT's Ad Era Begins: Expedia's Spots Signal Shift in AI Marketing
OpenAI has quietly introduced ads into ChatGPT, starting with Expedia promotions in user conversations. This move opens a new frontier for marketers, blending AI chats with targeted ads amid 800 million weekly users—but what does it mean for your strategy?
Noah Keller•Feb 20, 2026