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Showing results for "Conversion Rates"

Google's AI Virtual Try-On Hits UK and India: 20% Conversion Boost Awaits Marketers
AI Marketing8 min read

Google's AI Virtual Try-On Hits UK and India: 20% Conversion Boost Awaits Marketers

Google's latest AI tool lets shoppers virtually try on clothes across billions of listings in the UK and India. With reports of 20% higher conversions and slashed returns, here's how this changes social commerce for brands in 2026.

Taylor Jenkins

January 11, 2026

Pinterest Acquires tvScientific: Unlocking CTV Performance Ads for Marketers
Platform Updates8 min read

Pinterest Acquires tvScientific: Unlocking CTV Performance Ads for Marketers

Pinterest's $300M buyout of tvScientific integrates connected TV ads into its platform, promising measurable results like social campaigns. Discover how this boosts ROI for visual brands in 2026.

Riley Donovan

January 12, 2026

TikTok Lands FIFA World Cup 2026 Partnership: Game-Changer for Sports Marketers
Sports Marketing8 min read

TikTok Lands FIFA World Cup 2026 Partnership: Game-Changer for Sports Marketers

FIFA taps TikTok as its first preferred platform for World Cup 2026 coverage, promising live streams, creator hubs, and billions in views. Here's how marketers can score big with targeted ads and influencer collabs during the global event.

Connor Hayes

January 10, 2026

Instacart's Data Hub Clean Room at CES 2026: Unlocking CPG Insights
Social Commerce8 min read

Instacart's Data Hub Clean Room at CES 2026: Unlocking CPG Insights

Instacart just dropped its Data Hub at CES 2026, a clean room that merges CPG data with grocery signals for sharper targeting and privacy-safe measurement. Marketers, this could boost your omnichannel ROI—dive into the details.

Evan Whitaker

January 9, 2026

AR Glasses Launch in 2026: Transforming Social Media Marketing
Emerging Technologies8 min read

AR Glasses Launch in 2026: Transforming Social Media Marketing

Augmented reality glasses from Meta, Apple, and Google are set to redefine user experiences this year. Marketers can expect up to 30% higher engagement—here's how to integrate AR into your social strategies for real results.

Noah Keller

January 9, 2026

LinkedIn's Campaign Manager Revamp: Precision Tools Reshaping B2B Lead Gen
B2B Marketing8 min read

LinkedIn's Campaign Manager Revamp: Precision Tools Reshaping B2B Lead Gen

LinkedIn's four new Campaign Manager features fuse paid and organic data for sharper insights and targeting. As B2B budgets rise, these tools promise lower costs and higher-quality leads—essential for marketers eyeing 2026 growth.

Nathan Blackwell

January 6, 2026

TikTok's Voice-Activated Shopping Test: 40% Faster Checkouts for Brands
Social Commerce8 min read

TikTok's Voice-Activated Shopping Test: 40% Faster Checkouts for Brands

TikTok's latest beta lets users buy with voice commands, cutting purchase times dramatically. Marketers, this could redefine how brands drive impulse buys in short-form video—here's the scoop on early wins and strategies.

Victoria Lang

December 31, 2025

Instagram's Reels-First Layout Test: Reshaping Brand Video Strategies in 2025
Platform Updates8 min read

Instagram's Reels-First Layout Test: Reshaping Brand Video Strategies in 2025

Instagram's bold test of a Reels-centric home screen could supercharge short-form video discovery. With 140 billion daily views already, brands ignoring this shift risk losing 35% in reach—here's how to adapt.

Gabriel Torres

December 31, 2025

Instagram Reels Expands to TVs: Boosting Brand Reach by 25% in Living Rooms
Platform Updates8 min read

Instagram Reels Expands to TVs: Boosting Brand Reach by 25% in Living Rooms

Instagram's latest update brings Reels to smart TVs, opening doors for brands to tap into larger screens and family viewing habits. With early data showing a 25% engagement spike, here's how marketers can adapt to this game-changing feature.

Blake Donovan

December 30, 2025

ChatGPT's Native Shopping: Reshaping E-Commerce for Marketers
AI Marketing8 min read

ChatGPT's Native Shopping: Reshaping E-Commerce for Marketers

OpenAI's new native shopping in ChatGPT lets users buy directly in chats with Shopify and Walmart. This conversational AI shift could flip ad budgets and boost conversions—here's how marketers adapt to stay ahead in 2026.

Noah Patel

December 29, 2025

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