#auditing

A conceptual magazine cover illustrating agency transparency issues with a glowing briefcase of social media data.

The WPP Whistleblower Suit: Why Sony Rebate Claims Demand a Social Agency Audit Overhaul

New allegations of illegal media rebate fraud involving Sony and WPP highlight a systemic lack of transparency in agency-client relationships. For social leads, it's time to audit the 'hidden' margins.

By SMM Newsdesk · 2 hours ago · 7 min read